Real Estate Marketing FAQ

Marketing Services FAQs

What are your real estate marketing subscription plans?

We offer flexible plans to act as your affordable marketing partner. Base tier starts at $500/month: 1 free photoshoot per month, social media management, custom email campaigns, and shareable videos. Premium from $750+/month adds extras like discounted photoshoots ($199 each), floor plans, luxury filming, MLS optimizations, and lead generation tools. These ensure consistent brand growth and leads, even in slow markets.

Subscriptions provide ongoing support like a dedicated employee, helping you attract leads and close deals regardless of listing volume. Start with one-time services and upgrade for recurring value.

Explore Plans

How does your social media management service work?

We handle content creation, scheduling, and engagement on platforms like Instagram, Facebook, and LinkedIn. This includes branded graphics, listing highlights, and strategies to boost engagement and generate inquiries. Monthly reports track performance, helping you attract more leads in Southern California.

By integrating high-end visuals from our photography services, we create compelling posts that drive traffic and build your brand. Available as part of subscriptions or à la carte.

What is included in email marketing campaigns?

We design custom templates for newsletters, drip sequences, and listing announcements using tools like Mailchimp. Campaigns are segmented for buyers and sellers, with A/B testing to improve open rates and nurture leads effectively.

These campaigns incorporate your branded visuals and links to property websites, ensuring cohesive marketing that keeps your audience engaged and converts inquiries into clients.

How do lead generation tools help real estate agents?

Tools like custom landing pages, chatbots, and quizzes (e.g., 'What's Your Home Worth?') capture visitor info. We set up paid ads on Google/Facebook for local targeting. This drives qualified leads, with premium plans including CRM integration and follow-up strategies.

Ethical lead gen focuses on your growth—we never poach or share data, aligning with our independent service model to support your brokerage without conflicts.

What are MLS optimizations and description writing?

We craft keyword-rich descriptions to boost visibility. Services include audits for better click-throughs, photo sequencing tips, and compliance checks for platforms like Zillow or Redfin, maximizing your listing's marketing impact.

By optimizing with high-end photos and virtual tours, we help your listings stand out, driving more views and inquiries in competitive Southern California markets.

How does content creation and blogging support marketing?

We produce SEO-optimized posts on market trends, neighborhood guides, and tips. This builds your authority, drives organic traffic, and supports lead gen—perfect for agents in competitive areas like Los Angeles County.

Content is ghostwritten in your voice, incorporating visuals for shareable posts that enhance social media and email campaigns.

What do branding consultations involve?

Personalized sessions to create logos, taglines, and style guides. We align with your goals, such as luxury branding, to ensure consistent marketing across all channels.

These consultations tie into subscriptions, providing ongoing updates to keep your brand fresh and competitive.

Visual Services FAQs

Are you licensed for commercial drone use in real estate marketing?

Yes, I am a fully licensed 107 Commercial drone pilot (FTN#C1776281). This licensing allows me to operate drones legally for commercial purposes, including capturing aerial images and videos for your real estate marketing.

The FAA regulates commercial drone use strictly—fines can reach $1,100 per violation for individuals or $27,500 for companies. Working with us protects you, your broker, and clients from legal issues while enhancing your marketing with stunning visuals.

What equipment do you use for visuals in marketing campaigns?

For photography, I use high-megapixel full-frame DSLRs with ultra-wide zero-distortion lenses to capture accurate, spacious images. For virtual tours, a full-frame sensor camera produces RAW-quality HDR composites (9 exposures per image) for balanced lighting and vibrant details.

Videography ranges from 4K DSLRs to 8K professional cameras for RAW footage. Floor plans use laser measuring tools for precision up to 262ft with ±1/8 inch accuracy. All equipment supports high-end marketing visuals.

How long does a typical photoshoot or video session take?

The duration varies by property size and services. Standard photography: 1 hour. Virtual tour add-on: +1 hour. Cinematic videography: 2-4 hours. Floor plans: +30 minutes. Total can be 1-7 hours, plus at least 5 hours for editing to create marketing-ready assets.

How many photos do I get for a listing?

Standard package: 20+ photos, including drones. We often deliver more if features aid sales. Premium: 40+. Platinum: 50+. These integrate into your marketing for maximum impact.

What is your turnaround time?

Generally 2 business days. We'll notify in advance if longer. Rush delivery possible with notice—no extra fee typically—to keep your marketing on track.

Require faster? Let us know ahead for no-fee options in most cases.

How are files delivered?

Preferred: Add us as photographer on MLS for uploads and legal protections. Alternatives: Google Drive or server download. Large projects: In-person NVMe SSD delivery.

Photos: MLS-optimized and high-res formats. Virtual tours: Links or .zip for self-hosting. For DIY MLS integration:

Navigate to Description tab, scroll to Unbranded Virtual Tour URL, paste the link.

To learn more: MLS Upload Guide.

Do you offer twilight photography?

Yes, for properties with exceptional exterior lighting to showcase in marketing. Additional fee may apply if it enhances appeal.

How are watercolor floor plans created?

We measure interiors with laser tools for precision, sketch in software, then add colors/textures in Photoshop using watercolor brushes. This creates artistic layouts that elevate your marketing.

How accurate are floor plans?

Up to ±1/8 inch (3mm) accuracy over 262ft. Measurements rounded for readability unless precise needs specified in advance for detailed marketing use.

How to prepare a property for visuals?

Declutter and stage ideally. If occupied, pack away items (use garage). Prioritize kitchens/baths: Clear counters, remove personal items. Bedrooms: Made beds, tidy surfaces. Living areas: Arrange furniture, remove clutter. Open curtains, turn on lights. Outdoors: Mow lawn, trim hedges. This ensures visuals maximize marketing impact.

What are your service costs?

One-time photography from $325 per listing. Subscriptions from $500/month for bundled value. Visit Pricing or call 626.594.6061 for custom packages not listed.

Are there travel fees?

No for San Gabriel Valley. For distant properties, call to discuss—factors like time/resources may apply, but we keep it transparent and affordable.

Can I choose music for videos?

Yes, if you have commercial rights or create it. Otherwise, we select licensed tracks or recommend affordable sources to fit your marketing style.

What is the resolution of virtual tours?

Dual 1\" CMOS sensors at 6720 x 3360, stitched to 13440 x 3360. AI enhancement available (may add 1-2 days) for sharper marketing visuals.

Are virtual tours MLS-compatible?

Yes, with unbranded links compliant to rules (e.g., no branding in syndication). Branded versions ($50) include your info, "Call Now" button. We host or provide files for self-hosting.

For branded: Paste in MLS Branded Virtual Tour section.

MLS rules: Branding only in syndication feeds. Start with HTTP/HTTPS.

Can I request revisions?

Yes, communicate changes—we'll accommodate to ensure marketing materials meet your needs.

How do you handle privacy?

Remove items pre-shoot if possible; notify for Photoshop blurring (images only). Videos planned to avoid sensitivities. We prioritize privacy—data not shared/sold. Independent service; no solicitation. See Privacy Policy.

Can I add branding to tours/videos?

Yes, for $50: Logo, contact, license number. Use in MLS branded sections only, per rules.

Do you offer discounts for repeat clients?

Yes, for loyalty, referrals, or multi-properties on same day (turnaround may double; prioritize as needed). Subscriptions enhance savings for ongoing marketing.

Last Updated: January 01, 1970

High Sell Homes provides independent marketing services, not affiliated with any brokerage. We do not offer financial/legal advice—consult professionals. Equal Housing Opportunity. For accessibility or privacy questions, contact us.